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Continental Tire Introduces New Products at GOLD Dealer Meeting

Company leadership also detailed updates to marketing and incentive programs.

Hankook Tire Adds to EV Tire Line

The iON evo and iON evo SUV are tailored for high-performance electric vehicles.

Noise Reduction is More Important for Tires Today

Tire engineers use a bevy of tests to strive for lower decibels and create a tire that minimizes any noise distractions.

The Trick To Tire Life Is Proper Rotations

Proper rotation procedures maximize tread life and customers coming back.

Audi Brake Pad Wear Sensors

The concept to understand with these sensors is electrical resistance, noting that the highest-level resistor is air.

How To Measure Belt Wear (Video)

Belts wearing out isn’t a new phenomenon but is important to keep track of. This video is sponsored by Continental.

Tires Don’t Lie About Driving Habits

Tire wear patterns are visual representations of how the vehicle is performing and how owners maintain their vehicles.

The Science Behind Tread Depth On Passenger Tires

Tire engineers continue making tires safer, faster, more comfortable and last longer while optimizing tread depth.

Reading Caliper Conditions with Pad Wear Patterns

Approx. Course Time: 5 minutes.
This course is sponsored by T2U.

Cooper Tire Introduces New Endeavor, Endeavor Plus Tires

According to Cooper, the two tires excel in treadwear, wet performance and steering response.