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Selling a Body Repair Estimate

Adapted from Patrick Yurek’s article in BodyShop Business

From Classrooms to the Real World: The Northwood University Auto Show, Karen Kupres, Lori Lendzion

Seniors majoring in advertising, marketing and business management.   For one weekend in October, thousands of car enthusiasts, families, students and alumni from across the country gather on Northwood University’s secluded campus in Midland, MI, for the Northwood University International Auto Show (NUIAS). They come to see the tree-lined walkways transformed into a showcase for

The Evolution of the Automotive Service Technician – An Inside the Industry Perspective, Kimberly McWaters

These days, a scene from an automotive service bay is somewhat like a scene from an operating room. A group of highly skilled men and women meticulously pour over their work, using sophisticated instruments and finely tuned minds to diagnose and repair the complex workings of the intricate machinery before them. Technological advances have resulted

Great Adventure

One of the most important decisions in life is the choice of a career. Deciding what you want to do for a living is rarely a simple thing, and the choices you make to prepare for your chosen vocation while young can make a big difference in the choices you will have on the job.

The Training It Takes To Be a Body Shop Technician

Adapted from Mark Claypool’s article in BodyShop Business

REPORT CARD

Welcome to a new school year and congratulations on your choice of profession. I can assure you that the automotive industry can offer a productive and financially rewarding career once you complete your academic and hands-on training. The negative stereotypes regarding mechanics are quickly becoming a mindset of the past. Over the years, automotive technology

Stepping Up to Big Brake Service

Adapted from Larry Carley’s article in Brake & Front End.

Tire Talk – Road Rage

Adapted from Craig Gifford’s article in Tire Review

Badge of Honor – The Case for Ongoing Training

As a student in an automotive technology class, you are acquiring the basic skills and knowledge you’ll need to succeed as an entry-level technician. It’s a good beginning to what will become a familiar part of your chosen career. Ongoing training is as much a part of becoming a successful technician as a good set

Loaded Calipers: It’s a Good Thing

Adapted from Gary Gom’s article in Underhood Service