Valvoline Global to Debut Ad During Super Bowl Pre-Game

Valvoline Global to Debut Ad During Super Bowl Pre-Game

The company will showcase its Restore & Protect motor oil in a 30-second ad before Super Bowl LVIII.

Valvoline Global Operations announced an ad for its motor oil Restore & Protect will air during the pre-game coverage of Super Bowl LVIII. During a 30-second commercial on Sunday, Feb. 11, the company will showcase the Restore & Protect motor oil between 5-and 5:30 p.m. EST.

Earlier this month, Valvoline Global announced the global launch of the premium full synthetic motor oil, which removes up to 100% of engine-killing deposits with continuous use, restoring engines to run like factory clean while protecting against future damage, the company said.

This latest addition to the Valvoline product portfolio is a paradigm shift in motor oil performance and challenges traditional thinking about the category, according to the company. With a history steeped in trust and innovation, Valvoline has consistently been at the forefront of the automotive lubricant category.

Restore & Protect, with its revolutionary technology and unparalleled benefits, marks another milestone in a legacy of firsts that spans more than 150 years.

You May Also Like

Women In Auto Care Introduces ‘Women of the World’

The event will take place the first Wednesday of every month beginning in May.

Women in Auto Care is introducing its revamped Connection Circle, Women of the World. The event will take place the first Wednesday of every month beginning in May. 

“Join Dunya and Ellonyia as they host this engaging connection circle to discuss ways in which women can strengthen their visibility and amplify their roles within the automotive industry! The goal of this connection circle is to break barriers and challenge global stereotypes,” the announcement on LinkedIn said.

Continental Tire Introduces New Products at GOLD Dealer Meeting

Company leadership also detailed updates to marketing and incentive programs.

ZF Expands SACHS CDC Shock Line for U.S., Canada

The release expands ZF’s line by more than 70 percent, reflecting growing demand for advanced damping technology in the aftermarket.

ASE Education Foundation Seeking Outstanding Instructor

Nominations are being accepted for the 2024 Byrl Shoemaker/ASE Education Foundation Instructor of the Year award.

Alliance Welcomes The Gandia Group as Newest Auto Value Member

The Gandia Group is a full line distributor of automotive aftermarket parts and accessories in San Juan, Puerto Rico.

Other Posts

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

CCC Report Analyzes Labor Pressures, Vehicle Complexity

Report shows advanced technology is contributing to costlier repairs, higher claims costs and longer cycle times.

BendPak Founder Don Henthorn Passes Away

Grew company from small machine shop to global leader in car lifts and garage equipment.

ContiConnect Lite to Allow Digital Tire Management for OTR tires

Continental said ContiConnect Lite helps fleet managers monitor the condition of their tires via bluetooth.