Pep Boys Celebrates International Women’s Day

Pep Boys Celebrates International Women’s Day

Two California locations offered free car care clinics and multi-point inspections.

On Saturday, March 7, Pep Boys stores in Lodi and San Carlos, California, started their weekends with a celebration of International Women’s Day, conducting free multi-purpose inspections and hosting car care clinics designed to improve attendees’ automotive expertise. The events were popular draws, bringing customers into the stores, where they learned tips to keep their cars running smoothly, and how to identify problems when they’re not.

The clinics also were an opportunity for Pep Boys to celebrate that the percentage of female technicians working in the automotive industry has, according to the U.S. Department of Labor, consistently increased over the past few decades. And, with the need for talented automotive service experts continuing to increase, the continuation of that trend is more important than ever.

“We’re inspired and empowered every day by the women across our organization and the leadership they provide, whether it’s in a shop, behind a service counter or in an office,” said Brian Kaner, CEO-Service. “Thank you to our female service managers and area directors in California who lead the effort, and to their colleagues and leaders who support them every day.”

International Women’s Day is celebrated globally each year on March 8 to honor the social, economic, cultural and political achievements of women. This year’s theme was “each for equal,” recognizing that an equal world is an enabled world.

Pep Boys, which is owned by Icahn Automotive, an Icahn Enterprises L.P. company, also owns and operates additional repair and maintenance providers such as AAMCO and Precision Tune Auto Care.

You May Also Like

Women In Auto Care Introduces ‘Women of the World’

The event will take place the first Wednesday of every month beginning in May.

Women in Auto Care is introducing its revamped Connection Circle, Women of the World. The event will take place the first Wednesday of every month beginning in May. 

“Join Dunya and Ellonyia as they host this engaging connection circle to discuss ways in which women can strengthen their visibility and amplify their roles within the automotive industry! The goal of this connection circle is to break barriers and challenge global stereotypes,” the announcement on LinkedIn said.

Continental Tire Introduces New Products at GOLD Dealer Meeting

Company leadership also detailed updates to marketing and incentive programs.

ZF Expands SACHS CDC Shock Line for U.S., Canada

The release expands ZF’s line by more than 70 percent, reflecting growing demand for advanced damping technology in the aftermarket.

ASE Education Foundation Seeking Outstanding Instructor

Nominations are being accepted for the 2024 Byrl Shoemaker/ASE Education Foundation Instructor of the Year award.

Alliance Welcomes The Gandia Group as Newest Auto Value Member

The Gandia Group is a full line distributor of automotive aftermarket parts and accessories in San Juan, Puerto Rico.

Other Posts

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

CCC Report Analyzes Labor Pressures, Vehicle Complexity

Report shows advanced technology is contributing to costlier repairs, higher claims costs and longer cycle times.

BendPak Founder Don Henthorn Passes Away

Grew company from small machine shop to global leader in car lifts and garage equipment.

ContiConnect Lite to Allow Digital Tire Management for OTR tires

Continental said ContiConnect Lite helps fleet managers monitor the condition of their tires via bluetooth.