Vehicle Care RockStars Unveiled at AAPEX 2022 

Vehicle Care RockStars Unveiled at AAPEX 2022 

Babcox Media unveiled the platform with a special announcement and video during the keynote session this morning at AAPEX.

The stage is set for a unique initiative from Babcox Media, in partnership with AAPEX, to shine a spotlight on today’s most dynamic performers across the vehicle care industry individuals who, to put it simply, rock

That’s the premise behind Vehicle Care RockStars, a brand dedicated to celebrating the vehicle care industry and the array of channels it serves. Babcox Media unveiled the platform with a special announcement and video during the keynote session of the 2022 Automotive Aftermarket Products Expo (AAPEX) in Las Vegas. 

Vehicle Care RockStars promises to honor today’s vehicle care professionals held in the highest esteem for their accomplishments, leadership, innovations—and other intangibles that distinguish their work in specific industry categories. They’re visionaries and influencers in all the following markets: Aftermarket Distribution & Repair, Tire Dealers & Distributors, Transmission, Collision Repair, Heavy Duty, New Car Dealers, Powersports, Performance, Car Wash, and Tools & Equipment. 

The inaugural class of RockStars will be featured throughout 2023. Honorees will be celebrated, recognized, and profiled in all Babcox Media’s brands and channels including websites, e-newsletters, webinars, podcasts, videocasts, social media platforms and magazines. 

“Let’s bring to center stage the incredible individuals of today who rock their respective vehicle care categories,” said Bill Babcox, CEO of Babcox Media. “We’re excited to debut the Vehicle Care RockStars brand that acknowledges these industry superstars—and allows them to take the bow they so richly deserve.” 

Nominations officially open today for the Class of 2023 Vehicle Care RockStars. The Selection Committee will be led by industry veteran Jay Burkhart and supported by the Babcox Media content team. Burkhart said, “We are excited to recognize RockStars who are moving the needle in today’s marketplace.” 

To nominate a Vehicle Care RockStar, or for additional information, visit: VehicleCareRockstars.com. 

For those about to rock … Babcox Media salutes you! 

You May Also Like

Chevron Introduces New Rykon Formula to Grease Product Line

The new calcium sulfonate complex-based grease is designed for heavy-duty and extreme pressure applications.

Chevron announced the introduction of Rykon, a new overbased calcium sulfonate complex grease, to its recently refreshed line of products. Chevron says Rykon answers the call for a high-performance grease that increases uptime and helps enhance durability for the next generation of equipment.

With its formulation, Rykon will round out Chevron’s grease offering with a grease formulated for heavy-duty and extreme pressure applications. This calcium sulfonate complex-based grease also provides an alternative option to lithium-based thickeners.

Valvoline Inc. Opens Its 1000th Franchise Location

The addition of the 1000th franchise location brings the total number of system-wide stores to nearly 1,900 retail locations.

Standard Motor Products Expands Emission Control Program

SMP’s program features more than 3,500 parts, including EVAP, EGR and positive crankcase ventilation products.

SEMA & PRI Announce 2024 Washington Rally

The rally will provide participants the chance to engage with members of Congress to discuss critical industry issues.

Auto Care Association Testifies Against Idaho Bill SB 1233

The Human Resources Committee heard testimony from individuals both supporting and opposing the bill.

Other Posts

Advance Auto Parts, Baker Mayfield Partner for Super Bowl

If there is a false start penalty during Sunday’s Big Game in Las Vegas, fans can win free DieHard batteries for life.

MPA To Offer Free Part Smart Training in 2024

The sessions will cover brake training, vehicle-specific starter issues, advanced charging systems, DTCs and more.

CAWA Accepting Applications for MPA Scholarship Awards

The deadline for submitting applications for the MPA Selwyn Joffe Awards is May 31.

WIN’s 2024 Scholarship Program Now Open

WIN has joined forces with CREF to expand its scholarship reach and increase application opportunities.